B.

PRI 2017

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Pekan Raya Indonesia is an annual event on ICE BSD City. 2017 will be the second year of PRI and will be held 3 weeks from 21 October - 5 November 2017. 

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For PRI 2017, I am trusted to design our ID Graphic and key visual. We want something that is cultural but also with youth energy. After weeks of sketching and trying some experiment, this id graphic is chosen. I use watercolor and splash color to represent youth. Basic shape is also used to emphasise the contemporary taste. As for traditional side, I use Indonesia's traditional puppet since it is quite iconic.

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